Privacy Policy

Information We Collect

At Big Chief Motors, we collect information you provide directly to us, including:

• Contact information (name, email address, phone number)
• Financial information for financing applications (employment status, income range)
• Vehicle preferences and inquiry details
• Communication records between you and our team

How We Protect Your Information

We implement industry-standard security measures to protect your personal information:

• 256-bit SSL encryption for all data transmission
• Secure servers with firewall protection
• Regular security audits and updates
• Limited employee access to personal information
• Encrypted database storage

How We Use Your Information

We use the information we collect to:

• Process and respond to your inquiries
• Facilitate financing applications with our lending partners
• Send you relevant vehicle recommendations
• Improve our website and customer experience
• Comply with legal obligations

Cookies, Analytics & Advertising

Our own site statistics. To understand how our website is used, we keep simple, anonymous statistics on our own servers:

• A random visitor ID saved in your browser's storage (it does not contain your name or contact details)
• The pages and vehicles you view, searches on our inventory, and the type of device (phone or computer)
• How you arrived at our site, for example from an ad, a search engine, or social media
• We do not store your IP address with these statistics
• Detailed activity is deleted automatically after 180 days; visit summaries after about 13 months

When you send us a form. If you submit an inquiry, financing application, test drive request, or promotion entry, we attach how you found our site and the pages you viewed to your request, so our team can follow up with the vehicles you were interested in.

Google and Meta tools. Google Analytics, Google Ads, and the Meta (Facebook and Instagram) Pixel are only loaded if you accept cookies. We use them to measure how well our ads work and to show you relevant vehicle ads on those platforms. These companies handle that data under their own privacy policies.

Your choices. You can change your cookie choice at any time using the "Cookie settings" link at the bottom of every page. You can also turn off ad personalization in your Google account (Ad Settings) and your Facebook or Instagram account (Ad Preferences).

Information Sharing

We do not sell, trade, or rent your personal information to third parties. We may share your information only with:

• Trusted financial institutions for loan processing (with your consent)
• Service providers who assist in our operations
• Legal authorities when required by law

Your Rights

You have the right to:

• Access and review your personal information
• Request correction of inaccurate data
• Request deletion of your personal information
• Opt-out of marketing communications
• Withdraw consent at any time

Contact Us

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us at: